…. You may be able to drive new readers directly from your book or magazine article to your website. Throughout Atomic Habits, James Clear regularly inserted mentions of his website with conspicuous incentives for readers to subscribe to his newsletter. He used the distribution power of traditional book publishing to grow his email list.
I can't pinpoint why but this strikes me as really tacky... if I had a book I'd sure promote it on my website, the other way around, yikes!
Not to detract anything from your awesome post, that was just a comment on the writer in question :) thank you for all the ideas!